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Who we are
Pure London x JATC is the UK's Largest Festival of Fashion
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Pink Champagne
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Pure London x JATC is a trade collective of global fashion designers, brands, buyers, creative minds and industry leading educational seminars. We provide an international platform for hundreds of brands who shape trends and lead the conversation on sustainable fashion.
Exhibitors
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The Inside Fashion blog of Pure London x JATC. Find all the latest insider trends, industry leading topics and all things fashion here.
We're sorry, but we couldn't find any results that match your search criteria. Please try again with different keywords or filters.
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From indies to department stores and everyone in between, Pure London attracts some of the country’s top buyers each and every season. SS20 proved no exception, with some of the most exciting names in ... -
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ITE Group study shows 66% of retail industry believes it will take three years or more to become truly sustainable 73% of retailers have made sustainability changes to their operations Retailers want ... -
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Who can believe that another Pure London has come and gone already? For my second season as Pure London’s editor, I’ll be taking you through some of my highlights from the show. -
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London’s leading festival of fashion, Pure London at Olympia London has showcased the bold and the brave new collections from fashion’s favourite brands and celebrity designers, alongside thoughtful a ... -
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Who can believe that another Pure London has come and gone already? For my second season as Pure London’s editor, I’ll be taking you through some of my highlights from the show. -
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Who can believe that another Pure London has come and gone already? For my second season as Pure London’s editor, I’ll be taking you through some of my highlights from the show.
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From indies to department stores and everyone in between, Pure London attracts some of the country’s top buyers each and every season. SS20 proved no exception, with some of the most exciting names in ...
-
ITE Group study shows 66% of retail industry believes it will take three years or more to become truly sustainable 73% of retailers have made sustainability changes to their operations Retailers want ...
-
Who can believe that another Pure London has come and gone already? For my second season as Pure London’s editor, I’ll be taking you through some of my highlights from the show.
-
London’s leading festival of fashion, Pure London at Olympia London has showcased the bold and the brave new collections from fashion’s favourite brands and celebrity designers, alongside thoughtful a ...
-
Who can believe that another Pure London has come and gone already? For my second season as Pure London’s editor, I’ll be taking you through some of my highlights from the show.
-
Who can believe that another Pure London has come and gone already? For my second season as Pure London’s editor, I’ll be taking you through some of my highlights from the show.
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The Inside Fashion blog of Pure London x JATC. Find all the latest insider trends, industry leading topics and all things fashion here.
We're sorry, but we couldn't find any results that match your search criteria. Please try again with different keywords or filters.
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From political statements to planet-saving activism, there’s no doubt in our minds that fashion has the power to change the world. -
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In the coming weeks we will be outlining some of the key rules and regulations to help you understand exactly what Brexit will mean for your business. -
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The fashion industry is making steps to become more diverse, but the intersection of sustainability and size-inclusivity is still rare.