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Who we are
Pure London x JATC is the UK's Largest Festival of Fashion
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Pink Champagne
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Melon
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Pure London x JATC is a trade collective of global fashion designers, brands, buyers, creative minds and industry leading educational seminars. We provide an international platform for hundreds of brands who shape trends and lead the conversation on sustainable fashion.
Exhibitors
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The Inside Fashion blog of Pure London x JATC. Find all the latest insider trends, industry leading topics and all things fashion here.
We're sorry, but we couldn't find any results that match your search criteria. Please try again with different keywords or filters.
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Bringing you a little bit more this season, from our inspirational catwalks with a dedicated scene by Graduate Fashion Week to an incredible line-up of speakers, including social media it-girl Maya Ja ... -
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Earlier this year, we launched our new Conscious sector as a nod to the future of sustainable fashion. Having brands such as People Tree, Zola Amour and Mud Jeans joining us for the first edition, we ... -
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With the Pure Origin show just around the corner, I took the opportunity to find out more about our UK based exhibitor, Farrar Studios. Read the full interview here. -
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Having joined the BBC Radio1 family only last year, Maya has recently been announced as their solo presenter for Fridays’ popular Breakfast Show and again on Saturdays’ primetime slot. For her keynote ... -
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Bringing the newest products straight from Istanbul, view this exclusive preview of the latest collections from the Turkish brands showcasing at Pure London SS19. Browse the lookbook and find new favo ... -
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Earlier this year, Pure London launched Pure Conscious together with Common Objective, and we have since then worked together to drive the conscious and sustainable thinking forward. I took the opport ...
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Bringing you a little bit more this season, from our inspirational catwalks with a dedicated scene by Graduate Fashion Week to an incredible line-up of speakers, including social media it-girl Maya Ja ...
-
Earlier this year, we launched our new Conscious sector as a nod to the future of sustainable fashion. Having brands such as People Tree, Zola Amour and Mud Jeans joining us for the first edition, we ...
-
With the Pure Origin show just around the corner, I took the opportunity to find out more about our UK based exhibitor, Farrar Studios. Read the full interview here.
-
Having joined the BBC Radio1 family only last year, Maya has recently been announced as their solo presenter for Fridays’ popular Breakfast Show and again on Saturdays’ primetime slot. For her keynote ...
-
Bringing the newest products straight from Istanbul, view this exclusive preview of the latest collections from the Turkish brands showcasing at Pure London SS19. Browse the lookbook and find new favo ...
-
Earlier this year, Pure London launched Pure Conscious together with Common Objective, and we have since then worked together to drive the conscious and sustainable thinking forward. I took the opport ...
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The Inside Fashion blog of Pure London x JATC. Find all the latest insider trends, industry leading topics and all things fashion here.
We're sorry, but we couldn't find any results that match your search criteria. Please try again with different keywords or filters.
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Exhibiting at Fashion Together? Make the most of your online profile with our top tips! -
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Discover our virtual forum, Fashion Together, taking place on 1st and 2nd September 2020. -
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Fiona Minett, founder of PR agency Boss Your PR shares her top tips on coming out of the coronavirus crisis stronger than ever.