New colours July 2024
Who we are
Pure London x JATC is the UK's Largest Festival of Fashion
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Pure London x JATC is a trade collective of global fashion designers, brands, buyers, creative minds and industry leading educational seminars. We provide an international platform for hundreds of brands who shape trends and lead the conversation on sustainable fashion.
Exhibitors
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Coloro is a revolutionary system that is changing the way creatives, suppliers and manufacturers work with color. It is an intuitive, accurate approach to defining and communicating color.
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With the increase in private label collections, impact of Brexit, the growth in sustainability and innovative materials and practices, and following a huge amount of market research we realised that w ...
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Read where in London Katie and Vicky from Paisie likes to shop, what London means to her and more in our 60 second interview…
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Large statement necklaces and outlandish shoes are just some of the items of clothing that makes Linda from Textile Forum happy.
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Although 2018 has only just begun, fashion retailers and brands alike are already busy preparing for the upcoming seasons from Autumn/Winter 2018-2019 and Spring/Summer 2019.
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Magazines, art, social media and people on the street are just some of the ways Chloe from Cherry at the Bees finds inspiration. Find out more about Chloe in our 60 seconds with interview…
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Coloro is a revolutionary system that is changing the way creatives, suppliers and manufacturers work with color. It is an intuitive, accurate approach to defining and communicating color.
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With the increase in private label collections, impact of Brexit, the growth in sustainability and innovative materials and practices, and following a huge amount of market research we realised that w ...
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Read where in London Katie and Vicky from Paisie likes to shop, what London means to her and more in our 60 second interview…
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Large statement necklaces and outlandish shoes are just some of the items of clothing that makes Linda from Textile Forum happy.
-
Although 2018 has only just begun, fashion retailers and brands alike are already busy preparing for the upcoming seasons from Autumn/Winter 2018-2019 and Spring/Summer 2019.
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Magazines, art, social media and people on the street are just some of the ways Chloe from Cherry at the Bees finds inspiration. Find out more about Chloe in our 60 seconds with interview…
Library Masonry
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Aqua Rock buys t-shirts from high street retailers abandoned stock in Bangladesh to help support factories and their staff in the COVID-19 crisis.
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As our living rooms and dining tables have transformed into our offices, our wardrobes have seen a slight change too. I thought I’d share some of our working from home fashion tips and ideas…
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Geraldine Wharry outlines the macro trends shaping our industry as we know it.