11 Jan 2023
Episode 14: What consumer profiles should your business look into?
Trends keep evolving and play an important role in business growth. Fashion Questions… What consumer profiles should your business look into? This is the question of this episode featuring Promostyl, our Pure London partner. Sebastien Renault, Artistic Director and Malaika Ewande, now Creative Director of Promostyl, talk with Lina Vaz, Content Editor at Hyve about what your business should keep in mind to align with consumers and keep up with fashion trends.
Listen to other episodes
-
)
The fashion industry has always favoured tall and skinny models, if you look into catwalk footage of the past decades, they tend to look quite similar. But over the past few years, things have been ch ... -
)
Many retailers struggle to keep up with the sustainability movement. Businesses need to consider ESG – short for Environmental, Social and Governance – a set of standards measuring their impact on soc ... -
The pandemic has accelerated the transformation of the retail industry, physical stores move location much more frequently, and many businesses are using popups to test the market sometimes for only a ...